I’ve become more intrigued lately by the number of agents putting the QR bar code scanner on the back on their business cards. I’ve decided to write this post for the need of an opinion. Should the square shaped QR bar code be on the back of a business card. Recently in South Florida, a large company accounced they are putting the QR bar code scan on all real estate sign riders so anyone who drives by a homes, can simply scan the QR bar code and access all the information of that property.
The great idea behind the QR bar code on the real estate signs or business cards is that it captures a lead. You receive the buyers information, including their name and telephone number. Although it does not capture an email address for dripping purposes. So the question must be asked. Is a QR bar code acceptable on a business card or only a real estate sign rider? My opinion stands, the QR bar code only has a place on sign riders. What is your stance on this topic?